12 Steps for a Green Radio Station
by Giulia Siccardo & Brandon Conard
In the past decade, radio stations have increasingly been turning
to sustainable practices in order to reduce their environmental
impact as well as to save money. As well-known hubs for music
and pop culture, radio stations have found that their environmental
initiatives attract widespread attention from local media and
profoundly influence the communities in which they are located.
As a result, clean tech companies have come to view radio stations
as leaders in spreading environmental awareness and have been
keen to partner with them to install cutting-edge clean tech
products in the radio station facilities. BlueMap Inc., a sustainability
research firm, has assessed a number of radio stations across
the US to determine 12 essential steps towards sustainability
each radio station should consider. 1. Optimize
Air Chilling in the Transmitter Room
Transmitter equipment is always running, so the temperatures
in transmission rooms can be very high. Air must be circulated
constantly to prevent over-heating. The transmitter room can
be a source of significant energy waste if the AC unit is
not cooling efficiently. Here are a few tips:
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Newer transmission systems release less
heat and therefore require less powerful AC units to effectively
cool them. |
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Installing a reflective roof on top of
the transmitter building can deflect the sun's rays to
lower surface roof temperature by up to 100 F. |
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At night and during winter months, cool
air from outside the station can be filtered and used
to cool the transmission room instead of running the AC
unit. |
2. Utilize Sustainable Insulation in Recording Studios
Effective acoustic insulation is of utmost importance in a
radio studio. Stations in the UK, such as Passion for Planet,
use natural fiber insulation made from hemp to isolate their
recording studios. Other sustainable sound-proof materials
include recycled paper and recycled denim. WYEP, a LEED-certified
station in Pittsburgh, chose denim insulation as a cost-effective
option.
3. Optimize Radio Station Vehicle Use
With the high costs and environmental impacts of gasoline-use
several stations, including KAND in Texas, are saving money
by switching to a fleet of hybrid vehicles. Also, vehicle
management systems, such as TrackWhatMatters, can assist station
personnel in increasing productivity and reducing fuel costs
with the help of a GPS tracking device. This type of system
can be installed for about $400 and costs $30 a month per
vehicle.
4. Utilize Refurbished Data Tapes
Radio stations consume a large number of data tapes in the
course of a year. A great green alternative is buying refurbished
data tapes that cost 20% less and keep hundreds of tapes out
of the landfills.
5. Implement an Efficient Lighting System
In any building more than a few years old, including radio
stations, several options are usually available for efficient
lighting. These include:
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Delamping areas that are over-lit by physically removing
extra fixtures. |
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Adding lighting controls to reduce the
hours lights are on. |
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Installing low-voltage fixtures, such as
LED and task lights, to illuminate the workspace efficiently. |
In most cities, attractive rebates are available to help offset
between 50% to 100% of the costs of the retrofit.
6. Use Signage When Possible
Oftentimes, a simple poster reminding employees to turn off
equipment can have a big impact. In addition, the use signs
to explain how to turn off the equipment. Radio station equipment
is often quite complex. One employee we spoke with noted that
sometimes he wanted to turn recording studio equipment off
when it was not in use but he did not know where the switch
was located. Reminding employees to turn off equipment through
efficient signage can help solve this problem and cut energy
costs.
7. Utilize Recycled Products Both In the Office and
Out
From the office to the event promotions, radio stations create
a lot of paper and plastic waste. Using products made from
recycled materials can be a great choice for radio stations.
Stations can use recycled materials in their promotional efforts
as well. From t-shirts to bumper stickers, radio stations
can now chose promotional items that are produced sustainably.
8. Encourage Employees to Think Green
In some cases, simply increasing staff interest in greening
your business can have a huge impact. Some stations, such
as San Francisco-based public radio KQED, have an employee-run
“Green Team” that promotes recycling and spearheads sustainable
initiatives in the workplace. KQED also encourages its employees
to use public transit by providing a complimentary shuttle
between the office and the nearest stop for BART, a widely-used
Bay Area commuter train.
9. Green Printing
When it comes to posters and flyers, having a green external
printer that uses paper with high post-consumer-recycled content
and soy-based ink is key. Unfortunately, green printing precludes
having a glossy finish, but a little less sheen is a small
sacrifice when weighed against the huge environmental benefits
that result. Also, vendors such as PsPrint.com are now offering
green printing at lower prices than traditional printers.
As far as in-office printing, the solution is to print less.
Advise employees to email when possible and to take advantage
of the scanner’s “print to PDF” function to avoid paper waste.
10. Replace Lamps in the Beacons on the Towers with
LEDs
In some cases, stations will be able to replace beacon-lamps
in their towers with more efficient LEDs. San Francisco’s
AM station KGO has successfully made such a switch to reliable,
long-lasting LED beacons on each of their three towers.
11. Implement Renewable Technology
Solar, wind and hydro technologies have been found to be effective
options for powering both studios and transmission systems.
Stations in locations as diverse as the UK, Ecuador, and the
US are choosing to pursue renewable power, and some even manage
to save money by selling surplus energy back to the electric
company. In the US, large tax credits and rebates are available
to help cut the costs of installation.
12. Take Advantage of Member Support
Public radio stations can use their wide membership bases
as a source of funding for more costly green initiatives.
KQED Public Radio organized a drive in which members and local
businesses were invited to pledge to help the station become
carbon neutral. With the funds raised from the drive, KQED
was able to purchase enough carbon credits from the Chicago
Climate Exchange to offset its 2007 emissions. The station
has now been carbon neutral for three years.
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